Creative Director + Designer

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About →

 
 

Katherine DePaolo is a creative director + designer based in Los Angeles, CA. She has an affinity for street tacos, horror movies, and practical footwear.

 
 
 

Katherine has spent a decade building out a diverse creative portfolio and has experience both in-house and on the agency side.

Katherine presently consults for many well-known D2C (Direct to Consumer) brands across health, wellness, and fashion. She excels in fast-paced, high volume environments, both as a director and a designer and prides herself in inspiring creativity but also in driving momentum and business objectives.

Katherine is a full time creative consultant that embeds herself within small start-up teams as a strategic voice and a design contributor. She helps build early-stage start-ups from scratch, supporting with brand guides, positioning, and marketing strategy. She also helps existing companies refine their current visuals, establishes creative objectives, and delivers design collateral to support brand and marketing.

Prior to consulting, Katherine was the Sr. Director of Brand at Thrive Market, one of the fastest-growing start-ups in LA. She was the first creative employee at Thrive Market and built out and led a team of 16 in under 2 years. Katherine and her team tackled all creative efforts including creative for Thrive’s popular blog, UI/UX for mobile and web, and packaging of over 100 SKUs.

Please contact Katherine for inquiries on consulting projects.

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Branding

+ Logo Design
+ Identity Systems
+ Brand Guidelines
+ Brand Strategy
+ Art / Creative Direction


Print

+ Business Cards
+ Packaging
+ Signage
+ Direct Mail
+ Magazines / Books
+ Retail Displays


Digital

+ UX, User Experience Design
+ Site Architecture
+ UI, User Interface Design (Web Design)
+ Social Media Posts, Covers, Highlights
+ Display Ads
+ Direct Response Marketing
+ Email Design + Builds